Having a successful photography business has a whole lot to do with providing top notch customer service. You can be successful as a decent photographer with amazing sales & service, but not as an amazing photographer with lousy sales & service.
Here are a few tips that have worked wonders for our photography business:
1. Appeal to all six senses to enhancing the buying experience.
Provide something good for each: Smell, sound, touch, taste, sight, and energy
Map & analyze every point of contact, like: entry way, candles & scents, music & sounds, wall colors & images chosen for the walls, lights, brochure paper, pens, furniture, verbiage used in your brochure, phone message language...
If your customer feels like you pay attention to details they will view you as a professional they are willing to pay for.
2. Set the stage for success.
Plant Sales Thoughts e.g. “Most of my clients purchase a couple of matching coffee table books”